MISA DIARY | AIDUMI

MISA DIARY

Photography 2025: The Age of Pretend Truth

by Paolo Maria Pavan

Q: Misa, what’s wrong with photography today? A: Nothing,it’s doing exactly what the market wants. Fast, fake, and emotionally recyclable. Everyone wants authenticity, as long as it’s approved and eas...

Oct 30, 2025

Since When?

by Paolo Maria Pavan

Q: Misa, since when did photographers start being treated like machines? A: Since the subject became the star and the creator became invisible. Since filters replaced vision and “content” replaced cra...

Oct 29, 2025

The Age of Suspicion

by Paolo Maria Pavan

Q: Misa, why did you make an Instagram account with only 8 posts and 4 followers? A: To see how fast people confuse silence with fraud. Today, credibility isn’t built,it’s counted. If you’re not perfo...

Oct 28, 2025

The Illiteracy of the Informed

by Paolo Maria Pavan

Q: Misa, why do you think people don’t read anymore? A: Because reading asks for respect,for time, for words, for others. Most want clarity without effort, trust without attention. They scroll through...

Oct 27, 2025

When Agencies Manage Fear, Not Image

by Paolo Maria Pavan

Q: Misa, what’s happening to authenticity today? A: People no longer ask, “Is it true?”, they ask, “Is it approved?” Agencies, algorithms, and brands have replaced instinct with permission. The result...

Oct 26, 2025